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Posts in category Executive Prospectus

Piwik Open Source Analytics: A Primer

May16
2012
Written by Talumo
With a focus on privacy and keeping data safe, Piwik is a web analytics package that aims to be a free software alternative to Google Analytics. Here are some of Piwik’s features and how it compares to other top-billing analytics packages. [...]
Posted in talumo - Tagged OPEN, source, top billing, web analytics

All Eyes Are on Facebook With Multibillion-Dollar IPO

May16
2012
Written by Talumo

Facebook is a big deal these days, not just because of its multibillion IPO, but also because of the impact the social networking giant has on the 900 million who use its tools. Some of those are small business owners who depend upon FaceBook to provide services they cannot do without. That’s why today all eyes are on Facebook.

Facebook in the News

Facebook raises its IPO range to meet demand. The price range on the social network’s public offeringRead More

From Small Business Trends

All Eyes Are on Facebook With Multibillion-Dollar IPO

[...]
Posted in talumo - Tagged IPO, ipo range, networking giant, range

Make Second Tier Search Engines Part of Your Lead Generation Strategy

May16
2012
Written by Talumo
Google and Bing can only get you so far. If you work in an extremely competitive industry you may find yourself paying anywhere from $30 to $50+ per click. Working with second tier engine/networks can provide an abundance of traffic at a low cost. [...]
Posted in talumo - Tagged abundance, engines, lead generation, Search

Social Media Ad Spending Forecast to Hit $9.8 Billion by 2016

May16
2012
Written by Talumo
Social media advertising revenues in the U.S. will grow from $3.8 billion in 2011 to $9.8 billion in 2016, according to BIA/Kelsey’s U.S. Local Media Forecast (2011-2016). The leap would represent a compound annual growth rate of 21 percent. [...]
Posted in talumo - Tagged advertising revenues, BIA, compound annual growth rate, Media

Judgment Marketplace: Turning Uncollected Judgments Into Cash

May16
2012
Written by Talumo

Has your business ever gotten a judgment in a court, only to find it was worthless because you didn’t have the time or the know-how to collect it?

Judgment Marketplace aims to solve that problem for you.

JudgmentMarketplace.com is a website for selling and buying judgments. Small business owners, corporations and consumers who have won a court judgment against another party can list the judgment for sale. Collection agencies and law firms that specialize in skip tracing debtors and collectingRead More

From Small Business Trends

Judgment Marketplace: Turning Uncollected Judgments Into Cash

[...]
Posted in talumo - Tagged judgment, Marketplace, tracing debtors, uncollected judgments

Look Ahead: Housing Starts, Industrial Production, Mortgage Delinquencies, FOMC Minutes

May16
2012
Written by Talumo
Wednesday will be another busy day: • Housing starts for April will be released at 8:30 AM. Total housing starts were at 654,000 in March, on a seasonally adjusted annual rate basis (SAAR), and single-family starts were at 462,000. This was a decl... [...]
Posted in talumo - Tagged fomc minutes, Housing, mortgage, mortgage delinquencies

Misc: NY Fed Manufacturing Survey, Remodeling Index

May15
2012
Written by Talumo
A couple of releases earlier this morning ... • From the NY Fed: May Empire State Manufacturing Survey indicates manufacturing activity expanded at a moderate pace The May Empire State Manufacturing Survey indicates that manufacturing activity expa... [...]
Posted in talumo - Tagged empire state, moderate pace, state, survey

Hollywood, Homeland Security Double Up Video Piracy Warnings

May15
2012
Written by Talumo
Filed under: Media, Crime, EntertainmentIf you thought the unskippable FBI warning about piracy included on every DVD was annoying before, it's about to get even worse. Soon, home entertainment customers will have to sit through an additional pre-roll... [...]
Posted in talumo - Tagged FBI warning, piracy, security, video piracy

GM Kills $10 Million Facebook Ad Campaign Because It Didn’t Work

May15
2012
Written by Talumo
Filed under: Company News, Technology, Facebook, General MotorsBy Jim Edwards General Motors has pulled $10 million in ads from Facebook because they just didn't work, according to Wall Street Journal reporter Dennis K. Berman. Berman, the Journal's ... [...]
Posted in talumo - Tagged campaign, General, Jim Edwards, wall street journal

Saver or Sensualist, Innocent or Vigilant: What’s Your Money Type?

May15
2012
Written by Talumo
Filed under: Books, Personal FinanceJohn Robbins has lived an unusual life. Son of the founder of the Baskin-Robbins ice cream chain, John made a decision early in his adulthood to walk away from the chance to prosper in his father's business. After li... [...]
Posted in talumo - Tagged adulthood, baskin robbins ice cream
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